The Wee Company is an Australian app studio building consumer products for quieter, more intentional parts of modern life: the kitchen table, relationships, rest, family memory, and the everyday rituals people want to protect.
An Australian app studio building thoughtful consumer products across food, connection, rest, and family life
The Wee Company
Coming soon to iOSAn AI team for your kitchen: Rumble and his crew plan the week, shop the fridge, and cook what you already have.
Available nowA relationship wellbeing app for people who care about staying close, not just staying connected.
Insights
Coming soon to iOSNumerology, the western sky and the eastern calendar, folded into one daily reading in plain language.
Today
A board for the work in front of you: cards, projects and goals, on your device and in your own iCloud.
App Store
A private space for families to keep and share photos, away from public feeds.
Private beta
About us
The Wee Company is an Australian app studio founded to build consumer products that are useful, calm, and genuinely helpful in daily life.
Three products lead the studio: Our Circle, which is on the App Store now, and Chef Rumble and Inner Cipher, both coming to iOS. The broader brand is about making thoughtful tools for modern life: products that support meals, relationships, rest, family memory, and private everyday moments. We believe the best technology is warm, proactive, and built for the long run - useful without becoming intrusive.
The team
Maxine & Khai @ NYC Central Park 2025
Co-founder - Business, Brand & Marketing
Business leader and operator with a background in transport and logistics. At The Wee Company, Khai leads go-to-market strategy, brand, and commercial growth.
Khai and Maxine's story started long before The Wee Company. They met in Singapore, then spent years apart while Maxine studied in Tasmania and Khai completed National Service. They later rebuilt their life together city by city - Hobart, then Melbourne. Both now have demanding careers. Our Circle came from what they learned along the way: staying close to the people who matter most takes real, intentional effort.
One you can download today, two you can get a look at now.
Available now on the App Store for iPhone, iPad, and Mac. Download it and start building your shared space for two.
Free to download. Premium features available with in-app purchase.
Coming to iOS. Join the waitlist and Rumble's crew will let you know the moment the kitchen opens.
iOS only · 7 days free · Built in Melbourne
Coming to iOS. Read how the three systems work, and see a day written out in full.
iPhone · Nothing about your chart leaves the device
